Friday, February 26, 2016 |
This Blog is about Importance of Web Designing in the current Web Development Scenario. Online shoppers are expected to increase from 20 million in 2013 to 40 million in 2016, as an additional 200 million Indians will access the Internet in the next three years, with majority of them coming online through smartphones, indicates a new joint study by Assocham and Grant Thornton. So no wonder everyone wants to get on the internet. However to take maximum advantage of this booming business opportunity, you must have the right best website. Thus the team of Web Designers who design must be able to design customized website which is best suited for your business and must help you achieve your desired business goals.
Key points to consider in Web Designing:
Good Web Designing is about presenting information in the best way that it conveys professionalism. Here are some Key points to remember while getting your Website designed.
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A study shows that the appearance of a website determines upto60% of its success. But how beautiful a website looks though an important part is not the only thing you need to look at. What is also very important is whether it is SEO friendly or not. The website must be able to build up trust that it not only drives in the desired web traffic, but also gets converted.
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Having the proper colour Schemes, fonts, titles are all important for your website design.
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The Unique Selling Points of your Business or products you offer must be sufficiently highlighted such that it draws immediate attention.
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The proper spacing should be ensured so that the web pages do not appear to be cluttered or clumsy. The Web Pages must have the relevant content in all forms be it textual, graphical and video forms, since a combination brings in the best results.
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Another essential attribute in web designing is easy navigation. Proper care must be taken so that the user is able to easily navigate to the information he or she is looking for.
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The Web pages must have the “Call to Action” for proper conversion, a key feature at all times.
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The Landing page must take pass the “3 Minute Litmus Test” – Which means that information on “Above the fold “must have information about 1. Who we are? 2. What we do? 3. What Benefit the visitor can get? All these are primary for your website to deliver the desired results.
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Sufficient attention must also be given to the web structure. Great website structure is all about improving how users and search engines find their way around your site. It’s about getting the best, most relevant content in front of users and reducing the number of times they have to click to find it.
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Whether the website is mobile responsive- With increasing number of people accessing the internet through mobile devices, you must have a mobile responsive website.
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Your website must be secure- Your website is your brand, your store front and often your first contact with your potential customers. If it is not safe and secure, then those critical business relationships might be compromised. So due importance must also be given to the website’s security aspects.