Friday, April 15, 2016 |
Are you aware of Blog Section In Websites? With the Digital Revolution in India, the”Digital India “initiative, everyone wants to be on the internet. It has been estimated that Internet users in India is around 462 million, presently. Thus it is no doubt that the internet offers an immense potential for your business, but the exploding numbers is also an indication of cut throat competition. So if you want your business to thrive on the internet it is but obvious that your website ad web presence needs to be the very best. All factors starting from driving traffic into your website to a high conversion rate have become very critical for your survival. We at Complete Web Graphics (CWG) as leading Web Development Company in Kolkata have analyzed various strategies you could use to optimize your business from time to time. In this blog we suggest another important step: how with blogs and regular updates in them could bring about an important game changer in your website.
Key Benefits Of Blog Section in Websites:
1. Blogging helps in Search Engine Optimization:
With your website you would always want it to rank in the top against Searches made on the Search Engines. This would ensure higher traffic into your website and also higher business. Speaking of Search engines one important point to note is that they always want fresh content. Adding a new service may not be very feasible at all times. However in order to generate fresh content on your website you could always do so with regular posts made on topics relevant to your business on your blog. The higher relevant and match against the keywords by the search engines always helps in the promotion of your website on the SERP (Search engine Result Page). So in terms of SEO it makes sense to have Blog Section in Websites and have them regularly updated with more relevant content.
2. Blogs offers scope for Customer Interaction:
In a world with so much competition, a sound understanding customer behavior is very essential. With a Blog, the scope of educating customers regarding the industry in general and direct interaction with them helps to obtain a better understanding of their though process and thereafter frame strategies. So through blogging helps you in delivering a better user experience.
3. Blogs helps you to establish an Authority in your industry:
Effective blogging is all about creating useful information which potential customers find useful. Since the information shared is all related to your industry, the more the information is relevant and useful, the better opportunity you have to establish yourself on the subject. Thus potential customers would keep coming back to your blog. Trust building is the key for successful marketing of any product. Thus sharing of valuable information through blogs helps build trust and thereafter increases the potential for generating more web traffic and thereafter a higher conversion rate. Complete Web Graphics (CWG), a leading website development company in Kolkata, works best to present you with a complete website that will draw utmost traffic and hence increase your ROI.
4. Blogging can be a very Effective Marketing Tool:
Often in the regular pages of your website, you may not get the opportunity to communicate in great detail about your product or services. In such cases through Blog Section in Websites you get an opportunity to promote your products in a subtle manner. Besides the Blog is an effective manner to keep your customers updated about your business or industry as a whole.
5. Blogging can help in link building:
Link building with credible websites always helps in boosting your online presence and also in SEO Ranking. Through blogging you have an opportunity of not only of creating relevant and high quality content but also for effective link building.
http://www.forbes.com/sites/jaysondemers/2015/05/28/the-top-10-benefits-of-blogging-on-your-website/3/#5b0882717793
http://blog.hubspot.com/marketing/the-benefits-of-business-blogging-ht
https://colorlabsproject.com/blog/4-reasons-why-your-website-should-have-a-blog/
A blog has a very good impact on our site specially it adds value too our sites and more importantly its attracted more visitor for our site. Though blog has little advantage in seo but mainly I would use a blog to make my personal branding. Blog is the best place to share your knowledge with your audience.